To All You Kuchiki Rukia Fans Out There, This Is An Emergency!!!!!

I Was Hoping To Watch The Secong Bleach Movie: Diamond Dust Rebellion, Which I Couldn't Find By The Way, That's Besides The Point Though.....I Came Across This:

The Whole Part About Kon Isn't Really Important.....But How Ichigo Screams Rukia's Name, It Would Give You The Idea That Rukia Is Gonna Die!!!!!! I'm So Confuzed, It's Driving Me Insane!!!!
So If Anybody Has Any Answers, Or Ideas, Please Freaking Post!!!!