The Newtown, C.T. massacre at Sandy Hook Elementary was horrifying and devastating not just for the victims, but for everyone. It’s shaken the country so much that radio programmers are actually removing songs that may be deemed insensitive in light of the tragedy.
One of those songs is ‘Die Young’ by Kesha, which has made one of the steepest chart declines in history following the shooting.
TMZ reports that Kesha’s hit, which was at No. 3 on radio airplay charts last week, has dropped 11 percent in the wake of the brutal shooting. On Friday (Dec. 14), the day of the shooting, the track had about 167 million listeners. The following day, Saturday (Dec. 15), the song had 3 million fewer listeners, a sign that DJs and radio programmers were removing it from rotation.
The biggest drop for the song, which is actually about living life to the fullest and seizing the day, came yesterday (Dec. 17). ‘Die Young’ was only reaching 148 million listeners — a decline of 19 million.
Industry experts say that the last time a pull so broad went down was when the Dixie Chicks criticized then President George W. Bush and were banned from country radio.
Similar song pulls also occurred after Chris Brown assaulted Rihanna in 2009 (many stations banned him for quite a while), while songs with violent or apocalyptic imagery were removed from rotation temporarily following the World Trade Center and Pentagon attacks on Sept. 11, 2001.
On the bright side, the glitter goddess has a new single off of ‘Warrior,’ ‘C’Mon,’ that may take the place of ‘Die Young’ on the airwaves.